Hilton’s “The Next 100 Years” Anniversary Celebration
100 years of Hilton Effect
motion pitched and won the honour to produce Hilton’s 100 years’ anniversary celebration for the Asia Pacific region in May 2019.
We conceptualised a LIVE TV show simulcasted across the region that allowed Hilton employees to be part of the once-in-a-lifetime occasion.
Singapore was the host city as it is Hilton’s regional headquarters. Our crew was sent to the other four participating key cities – Delhi, Sydney, Tokyo and Shanghai – to ensure a seamless and tightly run show.
Each city staged their own "100 Year Party” which joined in the celebration through simulcast. motion programmed the TV show where each of the city weighed in with their own celebration – creating an inclusive atmosphere despite being geographically apart.
From a “Who Wants to be a Millionaire” Quiz Game to a Sambiesta performance, the event was a rousing success to kickstart the next 100 years.